Pentagram published the first three letters of a dictionary of visual metaphors drawn together by Philip Thompson and Peter Davenport. Pentagram Papers 1: ABC: A Dictionary of Graphic Clichés contains examples of how designers have used these clichés as a shorthand visual language to communicate complex ideas.
A selection of about 190 images / works by contemporaries / designers on only 24 pages.
Designs shown are by Robert Brownjohn, Saul Bass, Giovanni Pintori, Paul Rand, Abram Gmiltonglaserames, Milton Glaser, Henry Wolf, Seymour Chwast, Ashley Havinden, Louis Danziger, Fletcher/Forbes/Gill, Henrion, Chermayeff & Geismar, Lou Dorfsman, Derek Birdsall, Mel Calman, Gerstner, Roman Cieslewicz, Hans Schleger, George Tscherny, Andy Warhol, Minale Tattersfield, Tom Eckersley, Herb Lubalin, Dick Elffers, Rudolph de Harak, Herbert Leupin, Tomi Ungerer, Müller-Brockman, Hans Hillman, Harold Bartram, McKnight Kauffer, Man Ray, Lou Klein, ...
